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News, insights, and observations in 300 words or less.

What Yuval Harari Can Teach Us About Startup Storytelling

Verbal vs. Visual Branding: Why Words Matter as Much as Design
Logos get all the glory, but words?

3 Storytelling Fails Startups Make
Let’s talk about the three biggest ways startups botch their storytelling and what you can do to get it right.

4 Signs You’re Struggling to Explain Your Startup
Many startup founders realize they need help with their storytelling late in the process. Here are 4 signs it’s time to rethink your story: