A story-first branding studio for startups.
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Chief Storyteller, Co-Founder
Aleks partners with female founders launching new brands within the luxury, fashion, and beauty space.She also lends her expertise to heritage brands, guiding them in redefining their brand identities and crafting their digital strategies for modern audiences.
She has experience working with top brands such as Nike, Burberry, Karl Lagerfeld, Dove, and DeBeers, as well as at renowned creative agencies like AKQA and Stinkstudios.
Campaign Magazine and Creative Equals has recognized her as one of 30 female creative trailblazers poised to become tomorrow's industry leaders.
LinkedIn ➔
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Chief Storyteller, Co-Founder
Justin collaborates closely with startup founders and product teams to launch new technology products and services.
He spent nearly 15 years at Google as a Creative Director with Creative Lab, Brand Studio, and DeepMind, on teams that delivered the Alphabet rebrand, product launches such as Project Jacquard and Waymo, and global campaigns for AI tools like AlphaFold and GraphCast. His work has been recognized at all the top international creative marketing awards, including Cannes Lions, D&AD, and One Show.
He has also held roles at Apple, Nike, and top creative agencies including R/GA and Rethink. Beyond work, Justin has taught at institutions such as The School of Visual Arts in New York and The General Assembly in London, and occasionally contributes to Monocle magazine.
LinkedIn ➔