• CODEWALLA • CASE STUDY
04
A Brand Identity for Venture Tech Studio, Codewalla
Codewalla required a Complete Package to articulate their development services in a way that resonated with advanced startup founders.
This included:
A brand story to clarify messaging to convey their USP.
A verbal brand identity to ensure consistency and clarity of messaging and tone of voice.
A visual brand identity to reflect their industry and New York City roots.
A new website to showcase their services and inform their audience.
The
Need
Codewalla is a seasoned product development studio dedicated to helping startup founders launch products quickly and efficiently. With nearly 20 years of experience, Codewalla needed a refreshed brand identity to better communicate their unique value proposition. Together, we developed Codewalla’s Modular Product Building approach, designed to accelerate time-to-market, stretch budgets, and reduce risks associated with traditional development processes.
The Background
• A cohesive brand story that simplified their technical offering and highlighted the impact of their solutions.
• An updated website narrative to ensure consistent, engaging messaging across their digital presence.
• Marketing materials that clarified their unique approach and value for startup founders.
• A refined visual identity that modernized their look while maintaining brand recognition.